CRM email marketing examples:
Blog example #1: 'Pantone's Colour of the Year' post
Blog example #2: Mother's Day 'listicle'
Ankorstore
As the go-to English copywriter on Ankorstore's global team, I had the pleasure of watching this B2B unicorn grow from strength to strength – acquiring new members, expanding their reach, implementing new programmes, and launching an award-winning rebrand, courtesy of design giants, Pentagram. In the spirit of start-up culture, I did it all – crafting a manifesto for their rebrand hero film, honing their tone of voice, writing campaign concepts, social captions, and internal comms, and churning out CRM content for every stage of the marketing funnel.